I meant to write about a social networking client of mine in more details but for now, read John P. Mello (former managing editor of the Boston Business Journal)'s comments about the cool site. The young 26 years old CEO, R. Chandrasekar is current speaking at the Mashup 2007
I shall put up more information very soon!!
I finally met up with Kevin for lunch yesterday. He was sweet enough to travel all the way to my office area and we had nice food at Sushi Tei along Far East Square. Actually, we had met at the last BLOGOUT event but we didn't get to introduce ourselves. I only remembered him as "the guy with the video cam".
He is known for his nice eyes (compliments from another pretty lady I believe)and I thought he has a quirky sense of humour. Very intelligent too. It was a really nice meeting as we talked about many things from social media, PR, businesses, online culture in Singapore etc etc and he shared alot of insightful thoughts. It's a pity we only get to meet up now and he is already going back to US in 11 days. Oh well, never too late to make a new friend.
It is a really interesting to meet someone like Kevin. He carried a GPS travel recorder with him, he had his video cam on while we chatted and stuff our face with food and he had all the cool gadgets everywhere (ok, that's exaggerating, but close!!).
(check out his gadgets at my LiveJournal)
I feel like a complete tech-idiot next to him but hey, I am learning new things and I made a new, nice friend! Yay for me!
The IPRS (Institute of Public Relations Singapore) is organising a conference and workshop on the 1-2 Aug 07. The topic - Public Relations 2.0: Engaging Stake Holders in New Media Landscape.
I am looking forward to hear what some of the speakers and experts in the field are presenting, especially the workshop on How to measure PR efforts in new media. There have been many "recommendations" from experts but is there an "industry standard"?
While I am on the topic of new media, I came across an interesting blog providing some great tips on measuring PR
Brian Solis's blog (one of my favourite) has this entry about "what's wrong with social media", I have been hearing so much of the term, social media. Many people in the PR industry have been talking about it but at this point, I am still not sure what exactly one can expect when the term "social media" is used.
One of Brian's simple definition of social media in the entry - "Read. Write. Create. Share. The revolution will be socialized" - and I agree. And I started to question, if an agency is managing a "social networking" account, is it a MUST to have all the consultants in the team to at least - start "socialising" using the technologies in the new media?
I shall continue researching and reading, with the aim to understand (1) what is the fuss about "social media" (2) who, how and what defines "social media" and for PR, what is the impact and changes to the media scene and approaches that consultants can adopt to pitch, reach out to, measure etc...
